UX Audit Tool Purpose-Built for SaaS Products

In the SaaS world, user experience directly impacts your bottom line. A confusing workflow costs you customers. A feature users cannot find might as well not exist. A support ticket caused by unclear UX is a symptom of a deeper problem that is affecting many more users who simply churn instead of complaining. The challenge is that SaaS products grow complex over time, and it is easy to lose sight of the user experience when you are deep in the weeds of product development.

Many SaaS companies wait until churn becomes a crisis before they investigate UX issues. They run exit surveys, analyze usage data, and eventually realize that users are leaving because they cannot figure out how to use the product effectively. By then, you have already lost customers and revenue. The smarter approach is proactive UX auditing—regularly analyzing your core workflows to catch friction points before they become churn factors.

Here is how Krux AI helps SaaS teams stay ahead of UX issues: Choose a critical workflow—maybe it is your main user dashboard, your settings and configuration flow, a key feature that drives retention, or a new capability you recently shipped. Record a complete walkthrough showing how users interact with this workflow from start to finish. Upload it to Krux AI and receive a detailed analysis identifying usability problems, confusing patterns, missing guidance, and opportunities for improvement.

The analysis often reveals issues you had become blind to because you use the product every day. For example: a settings page with 30 different options but no categorization or search, forcing users to scan everything to find what they need. A powerful feature buried three clicks deep with no clear entry point from the main interface. An error message that says "Invalid input" without explaining what is actually wrong or how to fix it. Empty states that show nothing but a blank screen, leaving new users confused about what to do next. Each of these issues drives churn, but they are invisible when you know the product intimately.

Smart SaaS teams make UX audits part of their regular cadence. They audit new features before launch to catch issues early. They revisit core workflows quarterly to ensure they have not accumulated friction as the product evolved. They analyze workflows that correlate with churn or support tickets to find the root cause. The result is a product that gets easier to use over time instead of harder, users who successfully adopt your features instead of getting frustrated, and lower churn driven by better user satisfaction.